STR Forecasting COVID-19

Wednesday, July 22, 2020 ~ 1:00 - 2:00 PM (PST)

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Future-Proof Your Website for AI Search
This session will cover key technologies essential for your next-generation hotel website, including Generative AI, Personalization, Image Search, Search Generative Experience, and more.
July 23, 2024

Welcome to HSMAI Los Angeles

HSMAI is the hospitality industry source for knowledge, community, and recognition for leaders committed to professional development, sales growth, revenue optimization, marketing, and branding.


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HSMAI is a global organization of sales and marketing professionals representing all segments of the hospitality industry. With a strong focus on education, HSMAI has become the industry champion in identifying and communicating trends in the hospitality industry while operating as a leading voice for both hospitality and sales and marketing management disciplines, as well as connecting its members with customers. Founded in 1927, HSMAI is an individual membership organization comprised of nearly 7,000 members from 35 countries and chapters worldwide.

Fuel Sales
Resources for sales professionals to fuel sales in their organizations, including articles, white papers, conference presentations, and templates.

Inspire Marketing
Inspire your marketing by accessing resources such as case studies of the winners of the HSMAI Adrian Awards competition, insights from industry marketing leaders, and marketing templates.

Optimize Revenue
Optimize your revenue by incorporating principles from HSMAI's Revenue Optimization Conference (ROC) presentations, expert articles, and revenue management templates.
HSMAI 2021 Award Winning Chapter

We have a kind donor, the Holdsworth Group who would like to help: To provide critically needed financial support to single-parent households where the parent has lost her/his job in the food and beverage and hospitality industries due to State-mandated business closures to slow the spread of COVID-19. Help will be provided to residents of Los Angeles County who can demonstrate that they are a single-parent household and have been laid off or furloughed since Governor Newsome issued a safer at home order on March 19, 2020.

National Events

No upcoming regional events