Past Events

Weekly Virtual Happy Hour!
April 30, 2020
Join your friends and colleagues from 5:00 - 6:00 PM for a Virtual Happy Hour hosted by HSMAI Los Angeles.
March 29, 2020
Please make sure that you login and update your information on your portal. Memberships that have expired will continue until June. Please make sure to update your email and address. Let us know if your hotel is running or closed and what you are doing. We are here to help, please let us know how we can help you!
2020 "MOOLA" - Market Outlook & Opportunities for Los Angeles
February 18, 2020
At our Market Outlook and Opportunities for Los Angeles luncheon we will hear from Wendy Kheel, VP of Tourism Insights at LATCB, Jorge Azpeitia, Director of Strategic Development at DKN Hotels, and Kelly Popp, Senior Director of Business America West at SHR and learn about the current status of our L.A. market and what the future looks like for our dynamic city!
Inde"BRAND"ent Hotel Strategy
May 21, 2019
A discussion on how your hotel can adapt and compete in an independent and brand dominated market.
SoCal Attractions Spotlight - A conversation about existing and upcoming demand drivers in Los Angeles
April 16, 2019
“Join us at the beautiful brand new Banc of California Stadium, home of the Los Angeles Football Club, as we embark on a journey across Southern California through many of the exciting attractions that make Los Angeles a world class tourism destination every year!
MOOLA 2019 Luncheon Market Outlook and Opportunities for Los Angeles
February 19, 2019
2019 "MOOLA" Market Outlook and Opportunities for Los Angeles
Holiday Happy Hour
December 19, 2018
You are invited to sail with us in an evening honoring our HSMAI Los Angeles members! 
4th Annual Best of the Best Hotel Awards Gala
November 15, 2018
HSMAI Los Angeles presents the 4th Annual Best of the Best Hotel Awards Gala. Join us at the California Science Center as we honor our hospitality industry with a full hosted bar event, We will kick it off with a Cocktail Reception and a Silent Auction benefitting our Partner Charity Imagine LA followed by our Awards Dinner.
Optimizing Your Revenue Potential in the Global Distribution System (GDS)
October 9, 2018
In this 4 hour training session with Sabre we will start by reviewing how travel agents shop for hotels in the GDS. Each participant will receive a copy of their existing “GDS Brochure” (HOD - Hotel Property Description in GDS) and as a group, we will discuss data and revenue management strategies to improve GDS production. At the conclusion of the session, participants will have a personalized GDS strategy that can be implemented immediately.
Forecasting & Outlook
September 18, 2018
Let’s close out the year strong with our last forecasting event of the year to be held at The L.A. Grand Hotel Downtown!
Driving Demand & Loyalty with Effective Marketing
May 22, 2018
The best kind of guest is one that keeps coming back to you over and over again.
Maximizing ROI in a Market with Growing Supply
April 10, 2018
At a time when it feels like hotels are popping up on every street, where do we turn when demand is shrinking but ownership expectations are still growing?
2018 Outlook & Opportunities
February 28, 2018
Presented by Los Angeles Tourism & Convention Board
Member Appreciation Networking Happy Hour
January 11, 2018
We will be presenting the check to 2 Hands 2 Cans, our Charity from the Silent Auction at the Best of Best Hotel Awards Gala.
3rd Annual Best of the Best Hotel Awards Gala
November 2, 2017
HSMAI Los Angeles presents the 3rd Annual Best of the Best Hotel Awards Gala. It will be an evening honoring your hotel industry peers. This year's award ceremony will be the biggest ever so stay tuned for more details as they unfold!
2018 Outlook & Forecasting
September 12, 2017
Southern California Lodging Forecast presented by CBRE Hotels & Visit California
Member Appreciation Happy Hour
July 20, 2017
Come and relax with drinks and appetizers while networking with your industry peers.
Los Angeles Travel Summit
May 23, 2017
Los Angeles Travel Summit, A conversation with the Los Angeles DMO and CVB leaders on how they are driving demand to Los Angeles.
Attracting the Global Business Traveler
April 18, 2017
Top industry leaders in global business travel discuss techniques to attract and optimize the highly coveted bookings of the business traveler.
State of the Los Angeles Lodging Industry, Challenges and Potentials for 2017
February 7, 2017
During this program we will recap our successes from 2016 and hear from key Industry leaders on trends, opportunities, and potential challenges we may face in 2017
Project Angel Food - Hotels Give Back
December 20, 2016
HSMAI Los Angeles is pleased to partner with Project Angel Food this holiday season! During our 2nd Annual Best of the Best Awards, our charity silent auction raised funds that will help support this essential, life-giving, organization.
2nd Annual Best of the Best Hotel Awards Gala
October 20, 2016
Best of the Best Awards Gala