Join us in person on Thursday, November 13, 2025, at the E-Central Downtown Los Angeles Hotel for a special Lunch & Learn featuring industry leaders from Trip.com, Agoda/Priceline, and Visit California. Each organization will deliver an exclusive presentation highlighting data-driven forecast trends for the remainder of 2025, an early 2026 outlook, and the marketing and promotional initiatives fueling tourism to Los Angeles and Orange County.
Agenda:
11:00 – 11:30 AM — Check-in & Networking Lunch
11:30 – 12:00 PM — Trip.com Presentation – Global Booking & Traveler Behavior Trends
12:00 – 12:30 PM — Agoda/Priceline Presentation – Distribution, Pricing, and Regional Insights
12:30 – 1:00 PM — Visit California Presentation – Statewide Marketing & Destination Initiatives
1:00 – 1:30 PM — Closing Remarks & Networking
Key Take Aways:

Director of Engagement
Visit California
Amy Chambers is the Director of Engagement for Visit California. She is passionate about servant leadership and works to identify and develop opportunities that strengthen partnerships within the travel and tourism industry. During her tenure at Visit California, Amy has led both revenue management and statewide visitor services programs. Amy holds a bachelor’s degree in business administration, marketing and communication studies and a master’s degree in business administration from California State University, Stanislaus. When she is not road tripping with her family, you can find her outside admiring the local flora and fauna alongside the American River.

Area Manager
Priceline Agoda Global Partner Services
Sales manager with over 12 years of experience in global sales and account management in the consumer goods industry with a focus in tech and soft goods. With her experience at fast growing companies, she expanded business in distribution, retail, and online channels across a multitude of brands. She strives towards working efficiently to implement key strategies and to provide organizational and operational support for team success, especially in changing corporate environments. At the start of 2023, she joined the hospitality industry focusing on hotel partnerships through OTAs and is excited to continue to build strategies in a new space.

Regional Director
Trip.com Group
Aidan Aktouf is Regional Director at Trip.com Group, where he leads strategic hotel partnerships and market expansion across the Americas. With over 15 years in travel and hospitality, including more than a decade at Expedia Group, Aidan has helped hotels, resorts, and alternative accommodation partners optimize distribution, revenue, and visibility across global channels.
At Trip.com, he oversees initiatives connecting North and South American partners with the growing base of Asian and international travelers returning to the region. Aidan is passionate about the intersection of technology, data, and hospitality, and how travel platforms can empower destinations like Los Angeles and Orange County to capture evolving traveler demand through innovation and storytelling.
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Senior Market Manager
Priceline/Agoda Global Partner Services
William Lee is a Senior Market Manager at Priceline Agoda Global Partner Services, driving market growth and strategic partnerships across Los Angeles. With over 10 years of experience in hotel operations and online travel, and a background as a Four Seasons hotelier, he blends hospitality expertise with commercial insight to help partners maximize performance. Experienced across Southern California and the Mountain Region, William specializes in revenue optimization, OTA strategy, and partnership development. Proficient in English and Chinese and conversational in Japanese, he brings a global perspective and data-driven approach to fostering success in an evolving travel landscape.

Director of Engagement
Visit California
Amy Chambers is the Director of Engagement for Visit California. She is passionate about servant leadership and works to identify and develop opportunities that strengthen partnerships within the travel and tourism industry. During her tenure at Visit California, Amy has led both revenue management and statewide visitor services programs. Amy holds a bachelor’s degree in business administration, marketing and communication studies and a master’s degree in business administration from California State University, Stanislaus. When she is not road tripping with her family, you can find her outside admiring the local flora and fauna alongside the American River.

Area Manager
Priceline Agoda Global Partner Services
Sales manager with over 12 years of experience in global sales and account management in the consumer goods industry with a focus in tech and soft goods. With her experience at fast growing companies, she expanded business in distribution, retail, and online channels across a multitude of brands. She strives towards working efficiently to implement key strategies and to provide organizational and operational support for team success, especially in changing corporate environments. At the start of 2023, she joined the hospitality industry focusing on hotel partnerships through OTAs and is excited to continue to build strategies in a new space.

Regional Director
Trip.com Group
Aidan Aktouf is Regional Director at Trip.com Group, where he leads strategic hotel partnerships and market expansion across the Americas. With over 15 years in travel and hospitality, including more than a decade at Expedia Group, Aidan has helped hotels, resorts, and alternative accommodation partners optimize distribution, revenue, and visibility across global channels.
At Trip.com, he oversees initiatives connecting North and South American partners with the growing base of Asian and international travelers returning to the region. Aidan is passionate about the intersection of technology, data, and hospitality, and how travel platforms can empower destinations like Los Angeles and Orange County to capture evolving traveler demand through innovation and storytelling.
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Senior Market Manager
Priceline/Agoda Global Partner Services
William Lee is a Senior Market Manager at Priceline Agoda Global Partner Services, driving market growth and strategic partnerships across Los Angeles. With over 10 years of experience in hotel operations and online travel, and a background as a Four Seasons hotelier, he blends hospitality expertise with commercial insight to help partners maximize performance. Experienced across Southern California and the Mountain Region, William specializes in revenue optimization, OTA strategy, and partnership development. Proficient in English and Chinese and conversational in Japanese, he brings a global perspective and data-driven approach to fostering success in an evolving travel landscape.